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How To Create An Adsense Channel For Your Blog

Today, as a continuing part of my Blogger Tutorials for newbies, I want to look at Adsense channels and why they're vital to bloggers across the board. 

You've just started your new blog. You chose the best possible name for your site. Then diligently did your research on domain name availability to get the most suitable available title. You added all the highly recommended gadgets, then set out to write knock-out posts. You signed up for Google adsense and waited to start earning, but unfortunately only pennies dribbled in. How do you know which ad units are earning you cash and which ones are only taking up valuable advertising space on your site? This is where channels come in.

We all know by now that some ads perform better than others. Picture ones earn you more money, for example. In addition, the position of your ad either catches the attention of your readers, or goes unnoticed. Adsense allows you to personalise the appearance of each ad. You can choose your own size, look, font and the colour of literally every part of your ad box. 

Creating channels helps you to have even more control over your ads. With channels you're able to track which ads on your sites perform best of all and which ones attract no clicks whatsoever. Armed with this crucial information, you're able to maximise your Google Adsense earnings by recreating the best performing ad boxes on your other sites, and/or by deleting the hangers on. You should create an adsense channel for each of the ad units on your sites.

How to create an Adsense channel for your blog
  • Sign in to your Google account. You would’ve had to create one if you have a Blogger blog.
  • Choose ‘Adsense’
  • You will be taken to a page (like the one below) where you can view your google adsense account.

  • At the top of the page the table says Reports, Adsense Setup, My Account and Resources.
  • Choose Adsense Setup (white heading).
  • Then Channels (in the blue row) under Adsense Setup.
  • Add a new custom  channel. (You can create url channels later on).
  • Name your channel precisely. You may want to say something like ‘top banner’ 'large side ad' etc, with the name the blog. This is not only for you to track the most profitable ads and the best positions for them. Advertisers will also be shown these names you create.
  • Tick the ‘targeting’ box. (This means that your blog will be shown to advertisers as a domain which is interested in promoting their ads. 
  • Ads appear on - tick homepage.
  • Add channel and save.
  • You're done!
If you found How To Create An Adsense Channel For Your Blog useful, please share it on your favourite networking sites. Thank you. If you have any more Google Adsense questions please click on the link. It will take you to a page where you can find more info about this topic. Scroll down towards the end of the first article on the page. 

8 comments:

Icy BC January 10, 2011 at 6:06 PM  

Great idea and detail tutorial, Anne!

Anne Lyken-Garner January 12, 2011 at 10:54 AM  

Thanks, Icy. I hope it's useful to you.

Cozy in Texas January 13, 2011 at 3:49 AM  

This is a great post. I tried Google Ad Sense but I started getting virus warnings and it scared me that you have to lower your protection. I decided to add Widgets from Amazon instead.
Ann

David January 13, 2011 at 3:49 AM  

Thanks!

I wonder what add colors perform better: striking or similar?

Anne Lyken-Garner January 13, 2011 at 1:47 PM  

@ Ann, I don't think you should worry too much about that. Millions of bloggers have done so with little negative effect. I recommend Google Adsense.

Anne Lyken-Garner January 13, 2011 at 1:48 PM  

@ David, this link will answer your question. http://www.abloggersbooks.com/2010/05/how-to-monetize-adsense-for-search-on.html

Self Sagacity January 20, 2011 at 7:57 AM  

I have banned all the G Ads, it ta.kes a long time to earn pennies. Most people don't click on them as I have hoped. Maybe you have better luck with them

Anne Lyken-Garner January 20, 2011 at 8:36 PM  

Amanda, Google ads work for me. I've also linked my blogs with my Triond account and that seems to make a significant difference.

Anne's a published author, freelance writer and experienced editor. She's just signed her second publishing contract this year with 2 separate publishing houses. You can hire her or see her available books in the side panel on the right.
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